Freelancer SEO Level 1 Exam

Q1 Select the answer that best completes this sentence. SEO is the activity of optimising web pages or sites.

Ans: to increase traffic from directories

Q2 Search engines ______ the web looking at text items on web pages in order to determine what they are about.

Ans: Crawl

Q3 Select the answer that best completes this sentence. All major search engine algorithms

Ans: are only changed when a new algorithm is published

Q4 SEO helps give a web site ________

Ans: web presence

Q5 HTML stands for _______

Ans: Hyper Text markup Language

Q6 Word like “or”,”and”,”when” and “in” that are not indexed by search engines are called

Ans: Stop words

Q7 What does 10% search engine saturation mean with respect to a website?

Ans: Only 10% of the web pages of the website will be indexed by the search engine

Q8 What is the main purpose of search engine spiders?

Ans: indexing web sites

Q9 Which of the following links are most undesirable for crawlers ?

Ans: none of these

Q10 Where do search engines look for content inside an iframe ?

Ans: on the source page of the iframe

Q11 Google pagerank is commonly represented on a scale from _______

Ans: 0 to 10

Q12 SEO is a branch of ___________

Ans: Search Engine orientation

Q13 How is rel=”canonical” used?

Ans: in the link tag, to copy with duplicate content problems

Q14 Indexing of which of the following sites is guaranteed by Google?

Ans: none of these

Q15 Which of the following search engines uses the Hilltop algorithm?

Ans: Google

Q16 What is meant by LSI?

Ans: Latest semantic indexing

Q17 __________ list sites that are relevant to a given topic.

Ans: search directories

Q18 _______ market products or services that are actually sold by others in exchange for fees and/or commission.

Ans: shopping carts

Q19 which of the following is the least important area in which to include your keywords?

Ans: meta keywords

Q20 For a page to rank high for a particular keyword, which of the following is LEAST important?

Ans: W3C Validation of a page

Q21 Which of the following are examples of Black Hat techniques?

Ans: all of these

Q22 Which of the following statements are valid as per the google’s quality guidelines?

Ans: all of these

Q23 Which of the following URLs is search engine friendly?

Ans: none of these

Q24 SEO stands for __________

Ans: Search Engine optimization

Q25 Spiders follow links from one page to another and _____ pages they find on their way

Ans: index

Q26 Which of the following content types is most easily crawled by the major web search engines?

Ans: XHTML

Q27 What could cause multiple pages of a website to be listed with the but no snippet?

Ans: any of these

Q28 Which of the following factors is LEAST likely to affect a link value negatively?

Ans: The link contains the rel=”nofollow” attribute

Q29 Besides Google, which of the following search engines use page rank?

Ans: none of these

Q30 Which of the following more crawler friendly?

Ans: All of these are crawler friendly

Q31 If the name of your domain is abc.com, where should robots.txt be located?

Ans: http://abc.com/robots.txt

Q32 What is meant by LSI?

Ans: Latent Semantic Analysis – Indexing

Q33 What is the name of the Google Spider?

Ans: googlebot

Q34 ________ is another name for black hat SEO

Ans: spamdexing

Q35 Which of the following is the LEAST EFFECTIVE way to create high quality title tags?

Ans: writing relevant keywords that compel the user to click your listings

Q36 What is the importance of a sitemap?

Ans: it can help search engine crawlers/spiders access the pages of your site easily

Q37 Which domain extensions are often associated with greater trust and authority in the search engines?

Ans: .com

Q38 For text based user agents which of the following is used to display alternate text for images,etc.?

Ans: ALT

Q39 which of the following actions is not considered unethical?

Ans: Redirection of users based on their location

Q40 Which one of the following step is the most important in a search engine optimization process?

Ans: Keyword research

Q41 Which of the following links help aquire a good PR

Ans: Links on a page don’t afftect PR

Q42 Which of the following techniques is NOT generally considered favourable as per search engine guidelines?

Ans: Using the META refresh tag to redirect visitors to another page

Q43 Spiders follow links from one page to another and _______ pages they find on their way.

Ans: index

Q45 The next step after a page is crawled is to __________ its content

Ans: index

Q46 Indexing assigns particular _______ to a page

Ans: search engine

Q47 Various search engines place different relative weights on common factors like ______

Ans: all of these

Q48 All search engines operate ______

Ans: similar in principle but with minor differences.

Q49 PageRank and hyperlink analysis are examples of ______ factors

Ans:off-page

Q50 Most users find a search result they like within the top ____ results presented

Ans: 10

Q51 Most search engines return two types of results:_____ and _____

Ans: natural, paid

Q52 The search string a user submits to a search engine is known as a ______

Ans: blog

Q56 What does SERP stand for?

Ans: Search Engine Results Pages

Q57 Good website content can be offered via _______-

Ans: spamdexing

Q58 Optimizing a website primarily involves editing its content _____ and associated coding

Ans: HTML

Q59 Which of the following statements are valid as per the Google’s quality guidelines?

Ans: all of these

Q60 __________ hat techniques are most recommended for SEO

Ans: White

Q61 Which of the following files needs a alternate text description?

Ans all of these

Q62 Which of the following is a bad practice in creating title tags?

Ans: all of these

Q63 Which of the following linking methods is the most search engine UNFRIENDLY?

Ans: none of these

Q64 Which of the following best describes LSI – indexing?

Ans: none of these

Q65 The keyword  and description attributes belong to which of the following tags?
Ans: Meta

Q66 __________ is the clickable text that users will see as a result of a link.
Ans: anchor text

Q67 In which part of the HTML of a page is the least important area to have keywords?
Ans: Meta Description

Q68  __________ is a measure of the value of a site based upon the number and quality of site that link to it.
Ans: link popularity